Ahead of Toy Fair New York, Playmates Toys reveals new toys based on Paris & Pups, an animated YouTube series with more than 120,000 subscribers.

Inspired by reality star and fashion icon Paris Hilton and her real-life pets, the series features lots of pocket-size puppy companions, fashion-forward themes, and more. Designed for kids ages 5-8, the toy line mimics the show’s aesthetic and offers dolls, playsets, collectibles, plush, and more.

The star of the show and the toy collection is Paris Star, and kids can bring the character to the toy box with the Paris Star Big Beats Doll Set ($17.99), which includes a 5.5-inch Paris Star doll in her signature pink tracksuit, a 2.5-inch Bijou pup, a mini DJ deck with a spinning turntable, and accessories like matching headphones and a collectible charm.

The Purse & Pup Playsets ($19.99) take the Paris & Pups fun on-the-go. The 6-inch puppy playset transforms into a purse, complete with a doggie door that opens to connect with other playsets. It also comes with a collectible gold charm.

The Slivington Interaction Plush promotes inclusive play for all kids and was designed in partnership with understood.org, a nonprofit organization that empowers people with learning and thinking differences, including attention-deficit/hyperactivity disorder (ADHD). The soft, huggable plush looks just like the pup seen in the series. She shows affection and excitement when she senses her owner’s matching bracelet nearby, which makes her collar light up, and gives her the zoomies. Gentle pets and affection can calm Slivington into cozy, snuggly mode.

The line will be available exclusively at Walmart in the fall.

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